Responsibilities

• Develop and implement strategic marketing plans to achieve corporate objectives for products and services.
• Design, create, and manage promotional collateral and sales materials, including brochures, datasheets, presentations, and product demos.
• Identify and analyze target markets to tailor marketing strategies and campaigns effectively.
• Coordinate and execute trade shows, conferences, and other promotional events to generate leads and increase product awareness.
• Manage social media platforms and digital marketing campaigns to engage with the audience and promote products or services.
• Forge and maintain relationships with clients, vendors, and partners to ensure alignment with business goals.
• Monitor and report on the effectiveness of marketing campaigns and sales activities to optimize strategies and improve ROI.
• Research and evaluate new product opportunities, demand for potential products, and customer needs and insights.